Indian Smartphone Market: Xiaomi Is Still The Most Sold Smartphone In The Country, Followed By Samsung: Xiaomi Leading Indian Smartphone Market: According to a report by Canalys, Xiaomi managed to retain a 21% market share by shipping a total of 9.2 million handsets in the third quarter of 2022.
Even after so much self-reliance, Chinese Xiaomi is at the top. Symbolic image.
Xiaomi News: Xiaomi still sells the most smartphones in India, and the company continues to dominate the country’s smartphone market. According to a report by Canalys, the popular Chinese smartphone maker managed to retain a 21% market share by shipping a total of 9.2 million handsets in the third quarter of 2022. However, Xiaomi’s annual growth rate has dropped significantly compared to last year. Xiaomi shipped a total of 11.2 million units in the third quarter of 2021, and the company’s annual growth rate for the current year has declined to 18%.
Just behind Xiaomi is Samsung, which shipped 8.1 million units in the third quarter of this year. The South Korean tech giant managed to maintain an 18% market share this quarter. According to the Canalys report, the company has come to this place by making some attractive offers and promotions in the mid-high-end category. Third, the fourth and fifth place are Vivo, Oppo, and Realme respectively, with 16%, 16%, and 15% market shares.
The report also mentions a total of 44.6 million units of smartphones shipped in the country in the third quarter of 2022, a decline of 6% compared to last time. But what caused this decline? According to the report, low-end segment sales of Denim Taal are increasing.
“Early monsoon and Independence Day online sales were great opportunities for sellers to clear all stocks ahead of the festive season,” says Canalys analyst Sanyam Chaurasia. He further added, “The good news is that consumer demand picked up in the last few weeks of the quarter with the onset of the festive season. The contribution of entry-level devices has declined this year as it is affected by inflation. The mid-to-high segment has performed relatively well for aggressive campaigns in that space.”
But the only exception to the negative growth trend is Oppo. The company shipped 7.1 million units in the third quarter of 2022, a 14% increase from 6.2 million units in the same period last year.
The report by Canalys highlights the need to buy 5G smartphones in India. “5G devices are gaining popularity, supporting overall device ASP growth and sales revenue,” said Sanyam Chaurasia. Chaurasia added, “The next few years are the perfect time for vendors to push their 5G portfolios to smartphone upgraders. Because operators are launching 5G services in Tier 1 cities. Entry-level brands are also trying to capitalize on 5G opportunities. Reliance Jio and Google are developing the most affordable 5G smartphones to compete with major smartphone brands. However, from a cost perspective, the ultra-economical segment is unlikely to enter the market. Because, right now, the price of 5G chipsets is unlikely to drop dramatically.”